How To Make Money Using Instagram
Looking at how an important platform like Instagram can help you earn more by connecting you to traders.
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- What is Instagram marketing?
- Using Instagram To Your Advantage
A wise marketing dictum says that you should be where your audience is and we couldn’t agree more with it. After all, you can have the best product or service in any given industry but if no one knows about it, you’re unlikely to achieve the required growth to sustain a brand. The same concept applies to affiliate marketing. So, today we’re looking at an important platform where to meet your audience – Instagram.
What is Instagram Marketing?
Instagram is one of the fastest-growing social media platforms. Indeed, there are currently 1 billion users on the platform which in itself already provides an impressive base from which you can increase the size of your affiliate network. With its focus on visuals and imagery, Instagram has become an important tool for doing business, especially for those with a more lifestyle focus. Instagram marketing typically revolves around two core strategies – paid advertising and organic promotion. It is possible to place paid adverts on the platform and/or engage in influencer marketing. On the other hand, one can attract users through the content that you create on your channel.
Using Instagram To Your Advantage
So, how can you use Instagram to promote your Affiliate Program?
We’d say that the most important thing is to create content that has value. Creating old-fashioned ‘salesy’ content is the fastest way in which to alienate users from what you’re offering. On the other hand, if users find information that is useful to them they are more likely to engage with your channel regularly. In turn, this creates a relationship of trust that can organically turn a user into a referral. What constitutes quality content? It could be anything from a post with tips to an IGTV video where you give your take on current market events, for instance.
On a similar note, it is important to nurture an ongoing dialogue with your followers or users that interact with your page. It is only by consolidating relationships that you can create a solid following that may also recommend you within their network.
Curating your feed is also essential. There is nothing more distracting (and disengaging) than a channel that does not convey a clear and consistent message throughout. So, identify your key strengths are a trader and create content that resonates while consistently portraying your unique selling points and personality.
Hashtags are the easiest way to reach out to individuals that share the same interests as you. However, don’t stick to generic keywords like trade. Take your time to do some research so as to identify more niche keywords. While it is good to include some high-profile keywords, it is important to keep in mind that you will be competing with many other posts. Using more niche hashtags gives you a better chance of getting noticed.
Lastly, we recommend sharing a bit about yourself. Instagram is a platform that exudes personality among its users. Giving followers a sneak peek about yourself and what makes you you is a great way to increase relatability.
Instagram has the potential to enhance significantly your affiliate endeavors. Making sure that you put your own stamp on the content that you produce and engaging genuinely with your audience is the optimal way in which to grow and achieve your goals.
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